Perhaps, a Word from a Green Sponsor??Written by admin August 14th, 2011.
Lindsey Williams for Ecofusion
Would it take money to conquer the bureaucratic red tape that eco-conscience organizations must go through in order to claim any kind of mediocre victory? Does it take a grand line of mobilization and logistics, streamlining from policy initiative and grass roots efforts to insure some form of effectiveness? OR, perhaps it takes a large sponsor of the right affluence, the right influence.
One question continues to plague me regarding sustainable issues, as well as the race to effective change: How do we conquer the great divide?
The ‘divide’ being the gap between this message simply being a popular and interesting way a small percentage of citizens see our world, and it becoming the only way in which we view our world.
It’s not a matter of translating greener issues and the vernacular that goes along with the subject in terms that make the topic more suitable and palatable to the general public; rather, the real issue comes at the challenge of transforming mini victories into a much grander one. This idea, of course, mirroring the need for the idea of green living becoming more than the ‘cool’ thing to fit into one aspect of our lives; instead, this being the very way in which we lead our lives.
Perhaps, a word from a sponsor.
The green movement needs a big-name sponsor from various sectors, masterfully operating to push forward the same specified green issue in a synchronized fashion.
Is it really money that makes or breaks this issue? Money can be a means to sway in a convincing way; particularly those that only see the bottom-dollar as the bottom line. In order to reach those that view increased profit as the only means to win, we must present the direct correlation between monetary green stakes and the positive influence that sustainably green initiatives will make.
Just green food for thought.