Perhaps, a Word from a Green Sponsor??
Written by admin August 14th, 2011.Lindsey Williams for Ecofusion
Would it take money to conquer the bureaucratic red tape that eco-conscience organizations must go through in order to claim any kind of mediocre victory? Does it take a grand line of mobilization and logistics, streamlining from policy initiative and grass roots efforts to insure some form of effectiveness? OR, perhaps it takes a large sponsor of the right affluence, the right influence.
One question continues to plague me regarding sustainable issues, and the race to effective change within this debate: How do we conquer the great divide?
The ‘divide’ being the gap between this message simply being the popular and interesting way a small percentage of citizens see our world, and it becoming the only way in which we view our environment.
It’s not a matter of translating greener issues and the vernacular that goes along with the subject in terms that make the topic more suitable and palatable to the general public; rather, the real issue comes at the challenge of transforming mini victories into a much grander one. This idea, of course, mirroring the need for the idea of green living becoming more than simply a ‘cool’ thing to fit in just one aspect of our lives; instead, this being the very way in which we live.
Perhaps, a word from a sponsor.
The green movement needs a big-name sponsor from various sectors, masterfully operating to push forward the same specified green issue in a synchronized fashion. Is it really money that makes or breaks this issue? Money that can be gained if a corporation or organization commits to this cause; money that is lost due to an investment in it: Just green food for thought.
